We're leaning into the camping theme for Read Beyond the Beaten Path this year. All of our SRP marketing will match for consistency and easy recognition. The PDF handout will be printable via our website and social media, as well as having print copies in the library to give to patrons. The individual 8.5x5.5 sections were created in Canva, then put into Microsoft Publisher to make the brochure/PDF.
The My Library Is… campaign is all about helping libraries do marketing and advocacy in new ways. And libraries aren't shy about discovering these new ways! Libraries are curious, creative places. Even though they might not have huge budgets to hire expensive graphic designers, videographers, etc., they constantly find a way to promote themselves and the programs and services they offer.