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My Library Is... Blog

Reading Colors Your World.

SRP Already? Lessons from the Pandemic

Posted on November 16, 2020

Yes, it’s November. Yes, many of us are still recovering from the Summer Reading Program that wasn’t (or almost wasn’t). No, we don’t want to think about Summer Reading 2021, but like it or not, planning time is here.  Normally, libraries base their coming programs on participation and response rates of the program that just ended, but with a global pandemic raging, nothing is normal.

My Library Is... Campaign.

Announcing the My Library Is... Grants for School Libraries!

Posted on November 9, 2020

As part of the My Library Is… campaign, RAILS and AISLE are teaming up to offer up to ten $1,000 grants to help school libraries promote their value. My Library Is...

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Effective Library Marketing Campaigns

Posted on October 26, 2020

At the 2020 ILA Annual Conference, I had the privilege of co-presenting a program, Effective Library Marketing Campaigns, with two colleagues, Burgundy Hill from Quincy Public Library and Ann Reeves from Eureka Public Library District.

Junior Justice League Infographic.

Get Out the Vote at your Virtual Library

Posted on October 19, 2020

The Lincolnwood Public Library Junior Justice League, a community service club for 3rd-8th graders, works throughout the school year to highlight kids’ voices and interests to provide activism and agency. They choose the causes and projects to focus on - ranging from supporting animals in shelters to civic engagement.

My Library Is... Covnersation with Sasha Vasilic.

My Library Is... Conversation with Sasha Vasilic

Posted on September 30, 2020

RAILS Member Engagement Manager Dan Bostrom speaks with Sasha Vasilic, the Public Relations and Marketing Supervisor, Niles-Maine District Library about the Best. Deal. Ever. campaign. This campaign won the Niles-Maine District Library a John Cotton Dana Award from the American Library Association for excellence in library public relations and strategic communication.

The Impact of COVID-19 Related Closures on Library E-Content Usage.

How E-Content Bridged the Gap During Library Building Closures

Posted on September 24, 2020

When Illinois’s Stay at Home order went into effect on March 21, 2020 and public libraries were required to close their buildings, something happened. At RAILS we started to see a noticeable shift in user behavior on the eRead Illinois Axis 360 e-content platform. The number of holds being placed on items skyrocketed.

Image credit: Matteson Area Public Library District.

Virtual FanFests: Taking the Superhero Size Event into a Virtual Space

Posted on September 21, 2020

In 2019, the Matteson Area Public Library District organized its first comic-con event, MAPLD FanFest, in April. Initially, we weren’t sure  how our community would receive the idea of a FanFest. We hoped for at least 300 attendees but were pleasantly surprised that we had close to 1,000.

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My Library Is... Conversation with Dr. Mary Moen

Posted on September 16, 2020

RAILS Member Engagement Manager Dan Bostrom speaks with Dr. Mary Moen from the School Librarians of Rhode Island about Overdue: The Value of School Librarians. The School Librarians of Rhode Island produced this short documentary style advocacy film to show the value of school librarians.

"Equal Rights for All" photo, (c) Art Shay Archives

Examining Our Controversial History: Deerfield Public Library's Award-Winning Fight to Integrate Project

Posted on September 10, 2020

In 1959, a housing developer began work on new, upscale homes in Deerfield, with a difference--the development would be racially integrated. Many residents immediately opposed the development. In the weeks that followed, residents passed a park referendum to condemn the developer’s land.

My Library Is... Campaign

Wanted: Volunteers for My Library Is... Advisory Group

Posted on September 2, 2020

Are you interested in library advocacy and outreach? Want to help RAILS libraries tell their story and make the case for increased support/funding? Apply to be a My Library Is.. Advisory Group member!