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Subscribe to the My Library Is... Marketing Newsletter

By Dan Bostrom - June 8, 2021

RAILS has a new tool for libraries to stay connected to the My Library Is... campaign. As part of the campaign, you can subscribe to receive a regular newsletter with links to blog posts, templates, and resources. Anyone who is interested in telling the story of the library and proving the library's value to stakeholders is encouraged to subscribe. This email arrives the first Monday of every month. 

Bringing the Community Together with Peanut Butter & Jelly

By Kirstin Finneran - June 7, 2021

For the fifth consecutive summer, my library will serve as a summer meal location to provide free, healthy, boxed meals for children over the summer. We provide this service from the Dundee Library, our main location in East Dundee. The meals are distributed to all kids 18 and under and are paid for by the Summer Food Service Program (SFSP), a federally funded program managed by the USDA and operated by the Illinois State Board of Education in conjunction with the Northern Illinois Food Bank, who prepares and delivers the meals. 

What Does It Mean to Be a Library Marketer?

By Donna Forbis - May 18, 2021

If you hear the term “marketing,” does your mind jump to Madison Avenue types like Don Draper? Or do you start thinking about what’s on your grocery list? Maybe something in between? Here in Libraryland, the species known as "Ipsum bibliothecarii" (marketing librarian) has only recently evolved. We still don’t know a lot about them, and just when we think we have them figured out, they surprise us.

Panel Presentation Event on April 21

By Dan Bostrom - April 15, 2021

Four members of the My Library Is… Advisory Team will share their library stories in this panel presentation. Representing school and public libraries, the panelists will discuss how their libraries have engaged their patrons, educated their stakeholders, and expanded the reach and value of the library to their communities. A short Q&A will follow.

Panelists:

You Are Not Alone

By Dan Bostrom - April 12, 2021

This is my first year at a school library. I worked at a public library for 13 years. There were always times that were more stressful and busier than others but moving to a school I have encountered a strange phenomenon that starts in March, and I am told lasts until the end of the school year when everything and everyone starts feeling the push to get things done and ends up stressed. I heard about it before it started and I thought, “that won’t happen to me.” Guess what, it did. I now feel buried both at school and at work in a way I have never experienced before. 

Taking Advantage of the Pandemic to Reimagine Our Kids’ Space

By Dan Bostrom - March 31, 2021

This unprecedented year has been rough on us all. As the Assistant Director of a small public library developing and implementing dynamic children’s programming was at the forefront of brainstorms throughout my workweek. Pre-pandemic, my library staffed by five was akin to offering three-five programs a week for our community’s youth. I loved the challenge of finding new ways to engage my community’s youth in order to foster a lifelong life of learning and literacy.

Collaborating with Student Changemakers

By Dan Bostrom - March 29, 2021

Keeping students engaged with the library during the pandemic has been challenging. Over the past year as the building was closed or offered reduced hours, we haven’t been able to serve as the traditional third place where students can visit after school, gather to study, or meet for programs. However, our digital presence has remained constant and we have been able to meet many students where they are – at home.

Connecting Members Virtually During a Pandemic

By Dan Bostrom - March 22, 2021

In 2020, the Illinois Community of the Special Libraries Association (SLA) faced a new challenge: how to make members feel engaged and connected to their association and fellow members when in-person events were no longer an option. As president-elect, I was responsible for the bulk of our programming. Our most-loved events were all cancelled, including an in-person symposium, regional dine-arounds, and library tours.

Preach to the Choir

By Dan Bostrom - March 15, 2021

When we have a message we want to share with the public, we turn to our list of what I like to think of as tools, and decide which will best help us get the word out. Depending on the message, we use a combination (or all!) of these tools: social media posts, print and electronic newsletter blurbs, flyers, bookmarks, press releases, blogs, etc. But what I think is the most important tool is probably the one that’s been around the longest… actual word of mouth. 

Talking About Important Topics Through Reading

By Dan Bostrom - March 11, 2021

Lake Forest Library and Lake Bluff Public Library are proud to present their joint nonfiction reading program called Read Between the Ravines. This Two Communities, One Nonfiction Book program brings together Lake Forest and Lake Bluff with the purpose of enhancing nonfiction literacy and inspiring discussion around real-world issues.